PEKO was born in 1950 as a character for Milky, the condensed milk candy brand of the confectionery company Fujiya, and across more than 70 years, has grown into a mascot character representing entirely of Fujiya. PEKO, an adorable girl with twin tails and a unique expression with her tongue out, has been loved by people of all ages and genders for many years.

PEKO is a cute and energetic girl, and her boy friend POKO, who looks just like PEKO.

And their good friend, the puppy Dog.